More Than Just Saving Money

Dale McIntyre

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Dale McIntyre

Vice President | Marketing

BEFORE JOINING PHAROS, Dale brought his energy and creative vision to Kodak (while dreaming of being a professional baseball player). Author of over 160 US Patents, Dale has a knack for translating technology into the language of business, and vice versa. He has helped lead Pharos in exciting new directions, from bringing fresh clarity to the Pharos brand to being the driving force behind the company’s recent recognition as a certified B Corp.

An avid explorer, Dale has hiked all 46 High Peaks in the Adirondack Mountains and savors the solitude of wilderness settings while camping, hiking and canoeing with his wife, three boys and friends. His passion for sustainability is driven by a strong sense of stewardship and is evident in his approach to his varied personal pursuits.

“Pharos values my passion for learning and creativity, for applying the skills I have acquired to a new set of challenges. I enjoy the process of growing the business and the flexibility afforded to me to get it done.”

At Pharos, we believe that the best solutions come from a mindset of discovery. This belief is refined by our experience and shaped by our values. One of these values is stewardship.

Stewardship is an ethic that embodies the responsible planning and management of resources. It is a mindset of being accountable for the resources entrusted to our care. When we purchase a bottle of wine, for example, we are purchasing the wine to consume, but we are also implicitly trusted with the future of its bottle, cork and foil.

Stewardship is intentional and purposeful ownership. When we say we work to “make print the way it should be,” we mean that our efforts and insights will result in more than cost savings, waste reduction, and improved security. Our efforts and insights, driven by our values, will also result in more mindful printing behaviors; users that are more conscious of their choices and more aware of the resources they consume with each decision to print.

Whether it’s the 13 ounces of clean water required to produce a single sheet of paper, or the energy required to create and transport paper and toner, we must remember that every decision to print has a cost with more depth than simply the dollar value of the printing transaction.

With this level of stewardship behind every decision to print, page volumes inevitably decline. As our stewardship value permeates our customers through our products and services, there is a global payback. Cha-ching!


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